Earlier this year eLuxury.com announced its plan to shutter retail operations over the next six months. While most closures are due to the economic crisis, eLuxury’s move is simply to pursue other interest(s) i.e. an online magazine focusing on luxury markets. According to an LVMH Moët Hennessy Louis Vuitton (eLuxury’s parent company) spokeswoman the reason for the closure of the retail operation was not based on the site’s financial performance, but rather because many of the brands it sells have developed their own online presences.

“Starting in mid 2009, eLuxury’s new mission will be to create an ‘e-window’ into the world of luxury, by serving as an information reference for luxury in fashion, art de vivre, leather goods, wines and spirits, watches and jewelry, gastronomy, cars, yachts and services,” the spokeswoman said. “To that end, eLuxury intends to develop collaborations with the most prestigious names in the world of luxury media, as well as the main contributors of the luxury world.”

Although the full closure isn’t due till June eLuxury has already begun redirecting Louis Vuitton customers. Starting on May 15th eLuxury will no longer carry Louis Vuitton, your purchases can be made via Louis Vuitton’s online shop. Shopping at LouisVuitton.com comes with added perks such as a comprehensive collection, product personalization and free shipping.