In the old days actors played in movies, socialites threw parties, and models graced the runway. Now they all take turns designing either capsule collections i.e socialite Tinsley Mortimer for Samantha Thavsa or full on collections like model Liya Kebede. The Ethiopian born Supermodel, wife and mother of two produces a children’s wear line called Lemlem which means ” to bloom”. The collection is handmade in her native Ethiopia. A partnership between her and J.Crew came about after meeting J.Crew creative director Jenna Lyons. Liya is now the exclusive face of the new J.Crew catalog and her Lemlem line will be carried at Crewcuts and Jcrew.com beginning in April.